News

10.2013

First Grand Prix at Golden Drum for a Romanian Digital Agency

‘Why don’t you come over?’ - the campaign signed by WEBSTYLER together with GMP Advertising for Gândul.info - was awarded with the GRAND PRIX in the Digital Section of the Golden Drum festival – the most important regional competition in Central and South-Estern Europe. Our agency thus continues the tradition of winning awards at the most relevant international festivals dedicated to the advertising industry.

Born as a response to the British campaign which aimed to stop the Romanian exodus once the labour restrictions were lifted in January 2014, ”Why don’t you come over?” became the Romanian campaign with the greatest international visibility. In two weeks since its launch, it spread throughout the world, generating more than 100 articles in the international press adding up to more than 2 million euro worth  free media coverage and actively engaged hundreds of thousands of Romanians.

"We won this award in the Digital Campaigns category, where engagement is the most important criteria. In this campaign, Romanians offered their coach to complete strangers (in a couch-surfing application), which is perhaps the strongest mean of engagement ever created by a Romanian brand campaign. I am pleased that once more we proved to be the most appreciated digital Romanian agency locally and internationally”, stated Bogdan Nițu, General Manager at WEBSTYLER.

Please follow the case study here.

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